About Us

Welcome to Our Family

Our Family

This is our story… our life and our love! Like mom used to say “We have grease on our feet and that is hard to get off!!”

Thank you for checking us out online! There is a lot of competition out there, but while you are looking around trying to decide where to buy, repair or service your vehicle let me tell you a little bit about our family business. I’m Mary Jo Wheeler-Schueller and would like to welcome you to the Wheeler family!

So who are we? We’re Central Wisconsin’s leading Chevrolet, Buick and GMC dealer. The Wheeler family prides itself on being big enough to serve its customers, but still small enough to know them as well. Since 1964, our family-owned business has kept a firm commitment to our customers – Great Deals and Great Service, period!

Daniel Wheeler, my brother, and myself pride ourselves on continuing what our mother and father started and have instilled in us from little on, hard work and honesty. Like mom always said, “We won’t be the rich car dealership in the cemetery, we will be the honest one!” Mom and Dad’s story is unique and I can’t wait to share that will you when you come in! We hope to make the car buying process as quick and hassle-free as possible. Just so you know, you don’t pay our salespeople, we do! We are the areas only Non-Commissioned dealership around!! We hope you appreciate that!

God Bless & We hope to see you soon!

Mary Jo Wheeler-Schueller

Wayne and Janice Kuhl, Randy Schueller, Mary Jo Wheeler-Schueller, Daniel Wheeler, Franklin & Janet Boh, Kim Allar

Core Values

Wheelers Family Auto Group

We are proud to be Wisconsin’s leading Chevrolet, Buick and GMC dealership of choice because our sales people are not paid commission! We have been this way for over 30 years! Our mom always likes to be different and she prided herself on this! At Wheelers Family Auto Group it’s our goal to exceed your expectations from test drive to delivery and beyond.

Non-Commissioned Salespeople

It’s our goal to exceed your expectations from test drive to delivery and beyond. Please feel free to browse our extensive inventory of new and used cars, trucks and SUVs.

In addition to our friendly and knowledgeable sales staff, we also provide financing, service, and parts. Visit Wheelers Family Auto Group today or contact us to schedule a test drive.


  • Stress-free finance department
  • Robust selection of popular vehicles
  • 350 offers on-site, trusted by a community
  • Maintain your car to stay safe on the road
  • We know how to handle a wide range of car services

Our Advantages

Do You Want To Sell A Car?

What’s your car worth? Receive the absolute best value for your trade-in vehicle. We even handle all paperwork. Schedule your appointment today!

Are You Looking For A New Car?

Our cars are delivered fully-registered with all requirements completed. We’ll deliver your car wherever you are.

How To Schedule A Service Online?

Help keep your Chevy running properly by visiting our Chevrolet Certified Service experts in Marshfield, WI for regular maintenance and repair. We offer a wide range of auto repair services and everyday value pricing in your hometown.

Our Leadership Team



    Dealer Principal, Owner

    Email Me


    Dealer Principal, Owner



    CFO, Owner

    Email Me


    CFO, Owner

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Contact Us

2410 W Grand Ave • Wisconsin Rapids, WI 54495

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Today's Hours:

Open Today! Sales: 8am-6pm

Wheelers Family Auto Group 44.397502, -89.85399.